Operators are embracing self-storage software solutions to unlock the potential benefits of automation and deliver exceptional renter experiences.
Straight off the bat, here are a few key benefits of self-storage software for operators:
Let's take a step back and consider what self-storage software is and why it matters.
From storage unit management to customer service support, self-storage software can cover a broad range of different use cases.
The best self-storage software solutions will enable you to manage your entire operation from either a centralized platform or several integrated tools – giving you greater control, visibility, and efficiency over your business.
Fundamentally, software should complement your existing workflows and help integrate different aspects of your business.
Let's consider the following scenario:
You are managing a self-storage facility without any automation in place.
You have to juggle a lot of different tasks, from handling customer calls and renting out units to cleaning the property and collecting payments.
It’s difficult to keep track of everything, and you often feel like you’re playing catch-up.
With the right self-storage software solutions powering your workflows, you can easily achieve all of the above and more.
By automating time-consuming tasks, self-storage software gives you the freedom to focus exclusively on high-impact tasks that will push your business forward.
When you are swamped with tasks, it's easy to put business development opportunities on the back burner and pour your attention into keeping the business functioning.
If you attempt to take a step back from daily operations or focus your attention elsewhere for even a second, operational bottlenecks can start to arise.
To support scalability, an operator cannot exist as an integral part of daily operations.
Self-storage software solutions can help remove you from the day-to-day grind and give you the ability to focus on long-term business goals.
With self-storage software in place, you can standardize and streamline processes to deliver consistent renter experiences.
This is especially important if you are managing multiple units in different locations.
By automating tasks and workflows, you can be sure that every renter receives the same level of service regardless of which location they visit or the staff member they interact with.
Rather than forcing customers to wait on hold or in line, self-storage software solutions can help you offer accelerated customer service.
With features like online chatbots and self-service portals, you can quickly and easily answer renter questions and resolve any issues they may be having – without needing to involve a staff member.
You can develop a set of commonly asked questions and answers that can be easily accessed by prospective customers.
This approach can also work for existing customers who may have questions about their accounts or need help with a specific task.
It's easy to fill up your work schedule with low-value tasks that don't actually contribute to the bottom line.
By automating time-consuming and tedious tasks, self-storage software enables you to focus exclusively on high-value tasks that will have the biggest impact on your business.
This could include developing new marketing campaigns, working on strategic partnerships, or expanding your operations into new markets.
In other words, anything automation cannot handle for you.
When self-storage businesses are reliant on operators to keep the business functioning on the day-to-day, they are risking the creation of bottlenecks.
From not responding quickly enough to a lead and losing their business to customer service issues, your limits as a human can create major bottlenecks.
Self-storage software solutions are typically split into three distinct categories:
Let’s break down what self-storage operators are using as part of their technology stacks.
To pour time into high-value tasks, you need facility operations tools to take care of everything else. This is why self-storage facility operators are using various facility operations solutions to drive operational efficiency and manage their time.
With no shortage of touch-points for prospects to engage with your brand, it’s essential to cover all bases and have a full stack of solutions available to support your marketing funnel.
Here are just some of the solutions self-storage operators are using to maintain their online presence:
The “back of office” technology stack is the foundation upon which you build the rest of your operations. Here are just some of the solutions powering self-storage operations:
Here are just a few ways self-storage operators can embrace automation:
We have produced an Operator’s BluePrint to “Building an Unmanned Facility” — the all-in-one resource of all the tools accessible to an operator to run their self-storage business more efficiently.
To learn more about the self-storage technology landscape and how you can leverage self-storage software, get your hands on the PDF blueprint today.